Từ khoá : information orientation

3 bài viết

Issues posed to propagandists’ activities in the context of social media development in Vietnam today

Issues posed to propagandists’ activities in the context of social media development in Vietnam today

Abstract: The strong development of social media poses requirements as well as establishes premises and conditions for the innovation process of oral propaganda and the activities of propagandists. One of the manifestations of innovation is the emergence and development of online methods and the rational combination of online and offline modes, thereby enabling oral propaganda to innovate more in terms of methods. The idea of taking advantages of information technology and social media to form online oral propaganda methods is posing issues in understanding the trajectory, methods of innovation in oral propaganda, impact of this innovation process on the activities of propagandists, information security, information orientation, management of propagandist activities, policies of use and recruitment of dedicated propagandists for oral propaganda work.

External Journalism and the Challenges of the 4.0 Industrial Revolution

External Journalism and the Challenges of the 4.0 Industrial Revolution

Abstract: External journalism is being strongly influenced by the fourth technological revolution. A paradigm shift emerges in a manner that makes communicators change their awareness and ways of approaching the public with a new messages, new channels, and perception of a new generation of audience. These challenges require the system of external journalism to actively innovate, especially in the field of journalists’ training.