The Press and Public Opinion build Build People's Trust in the fight Fight against Corruption and Negativity in Vietnam Today

Abstract: In the fight against corruption and negativity, the press and public opinion play a special role. It contributes to detecting and fighting against corruption and negative effects; reflecting, advising, suggesting and recommending to handle and supervise the implementation of functional agencies. It also propagates, encourages and mobilizes the ...

Missions of Communication Staff in Safeguarding the Party’s Ideological Foundation

Abstract: Since its inception, communication work has always held a particularly important position and role in the Party's activities, bearing the mission of construction and protection of the Party. In each revolutionary period, the ...

General Secretary Nguyen Phu Trong's Article “Some Theoretical and Practical Issues about Socialism and the Path to Socialism in Vietnam” - a Work of Great Theoretical and Practical Significance

The article written by General Secretary Nguyen Phu Trong titled “Some theoretical and practical issues about socialism and the path to socialism in Vietnam” is a work of great theoretical and practical significance. Theoretically, it ...

Ho Chi Minh Ideology

“Abstract: Stemming from the role, position, and mission of leading class and nation of the Communist Party of Vietnam, pioneering is the first "attribute" of a genuine party member. The development requirements of our country's revolution today require the example and pioneering of each party member to become highly self-aware. In this article, on the basis of analyzing President Ho Chi Minh's views on the responsibility to set an example and ... “

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Mai Duc Ngoc

Assoc. Prof. PhD, Academy of Journalism and Communication

“Abstract: President Ho Chi Minh practiced the complete transition of Vietnamese patriotism from tradition to modernity - patriotism based on the viewpoint of the working class - patriotism connected with socialism. Patriotism in the socialist revolutionary epoch completely inherits and develops the contents of traditional patriotism to a new higher degree in terms of quality. Among these contents, developing the spirit of national solidarity in ... “

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Tran Hai Minh

Assoc. Prof. PhD, Academy of Journalism and Communication

POLITICAL THEORY

Firmly maintaining the Party's close bond with the people, ensuring the Party's endless and supreme strength

Socialism construction reality

Abstract: The intimate connection between the Party and the people is a rule governing the Party's existence, development, and operations. It is the source of the Party's internal strength and guarantees the Party's sole leadership role in Vietnam. Also, ...

Media representation of national leaders (A Case study of U.S. Presidents)

Abstract: After 28 years of establishing diplomatic relations and 10 years of comprehensive partnership, the relationship between Vietnam and the U.S. has achieved numerous successes across various fields, contributing positively to regional and global development. Therefore, studying the images of U.S. Presidents through official White House photographs is a practical task for political and media communication institutions in Vietnam today. The images of Presidents Obama and Trump have certain similarities, as both fulfill the roles of the presidents. However, their appearances and styles are somewhat contrasting, with President Obama's image reflecting sophistication and approachability, while President Trump's image exudes strength and directness.

150th Anniversary of V.I. Lenin’s Birthday - The great leader of the world proletarian revolution

V.I. Lenin (22-4-1870 – 22-4-2020) - The great leader of the world proletarian class, who founded the Communist International (the Third International) and led Russian people in the October Revolution, establishing the first workers’ and peasants’ State in the world under the leadership of the proletarian Party.

Journalism-Communication

The Press and Public Opinion Build People's Trust in the Fight against Corruption and Negativity in Vietnam Today

Abstract: In the fight against corruption and negativity, the press and public opinion play a special role. It contributes to detecting and fighting against corruption and negative effects; reflecting, advising, suggesting and recommending to handle and supervise the implementation of functional agencies. It also propagates, encourages and mobilizes the strength of all people to participate in the fight against corruption, thereby building people's faith in the Party's leadership and the regime's superiority. The article focuses on clarifying the relationship and role of the press and public opinion in building people's trust as well as proposes solutions to promote this role in the current anti-corruption activities of our country.

A look at the History and Application of Critical Theory

Abstract: Researchers who supported the idea of critical theory based their argument on the assumption that there is always a need for criticism in order to promote changes in society. The ultimate goal of critical theory, rather than predicting, explaining, or understanding social phenomenon, is to point out problems and pushing the decision of transformation. Critical theory assumed that the phenomenon is already existed and the inequality can only be addressed by reorganizing the society. This theory is inherently influenced by Marxism and the analytical ideas of Karl Marx. Although the researching process still involves the action of observing, analyzing, but the core idea of critical theory, as its name suggested, is to pursue changes through criticizing. There are six key concepts of this theory: text, meaning, culture, polysemy, hegemony, and ideology. It is because of its diversity that critical theory has very high applicability in the field of social studies and communication. This article aims to present an overview of the development history of critical theory and one of its outstanding applications – reader response theory.

A look at the History and Application of Critical Theory

Abstract: Researchers who supported the idea of critical theory based their argument on the assumption that there is always a need for criticism in order to promote changes in society. The ultimate goal of critical theory, rather than predicting, explaining, or understanding social phenomenon, is to point out problems and pushing the decision of transformation. Critical theory assumed that the phenomenon is already existed and the inequality can only be addressed by reorganizing the society. This theory is inherently influenced by Marxism and the analytical ideas of Karl Marx. Although the researching process still involves the action of observing, analyzing, but the core idea of critical theory, as its name suggested, is to pursue changes through criticizing. There are six key concepts of this theory: text, meaning, culture, polysemy, hegemony, and ideology. It is because of its diversity that critical theory has very high applicability in the field of social studies and communication. This article aims to present an overview of the development history of critical theory and one of its outstanding applications – reader response theory.

Social policies regarding workers in Singapore and lessons for making policies for Vietnamese workers today

Abstract: Social policies are an essential part of public policy in Singapore and are considered an important tool to ensure sustainable and harmonious social development. Singapore's social policies cover various areas such as healthcare, education, public safety, and employment. This article focuses on the study of employment policies, housing, social insurance, health insurance, and unemployment insurance for workers in Singapore, drawing lessons for crafting policies for Vietnamese workers today.

Grasping the flag of national independence and socialism, combining the right tasks of anti-imperialism and anti-feudalism from 1930 to 1945

Abstract: During the leadership of the Vietnamese revolution (1930-1945), based on flexibly and creatively applying viewpoints of Communist International and Vietnamese reality, the Communist Party of Vietnam led the successful August Revolution in 1945, achieving independence for the people. The key to this victory was the Party's consistent pursuit of national independence and socialism, effectively addressing the tasks of anti-imperialism and anti-feudalism.

Ethical foundation for effective supervision and social criticism of the press

Abstract: Nowadays, in order to promote the press’ functions of monitoring public opinion and social criticism, governments at all levels need to be proficient in using public opinion tools and promoting the active role of the press in this task. However, in reality, the line between social criticism and professional ethics is quite thin and unclear. By overviewing theories on supervision and constructive social criticism of the press, the article will analyze the ethical foundation for the press’s effectiveness in public opinion monitoring and social criticism today.

Promoting national brands via culture: case study of Japan diplomacy

Abstract: Japan is a country in the Asia-Pacific region, with the national brand index always in the leading positions on country brand ranking such as Country Brand Index, Nation Brands Index... for many years. Japanese culture is also rated as one of the most influential ones in the world. These achievements result from the activities of promoting the national brand, especially the role of one of the typical actors such as the Ministry of Foreign Affairs. The article focuses on clarifying the characteristics of the activities of promoting national brand image through culture carried out by the Japanese Ministry of Foreign Affairs inrecent years.

About the methodology of the Party History major

Methodology is an important part to help improve the quality of Party history research and teaching. The major of Party History at the Academy of Journalism and Communication is aimed at training lecturers, so it is necessary to equip scientific knowledge and practice research and teaching skills. The Party History methodology must be based on the general methodology of the historical discipline. The author proposes specific issues such as: the shortcomings of the methodological content of Party History; the lecture structure related to people's national democratic revolution and the socialist revolution... These issues have only one purpose, which is to supplement and enrich the content of methodology and teaching methods for the major of Party's History to be compatible with its important role in building today's society.