Từ khoá : South Korea.

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Cultural value systems in South Korea’s public diplomacy strategy

Cultural value systems in South Korea’s public diplomacy strategy

Cultural value systems in South Korea’s public diplomacy strategy

Abstract: Cultural diplomacy is increasingly demonstrating its importance in the foreign policy strategies of most countries today. It not only disseminates national cultural power but also serves as a driver of economic growth and a means to enhance influence both regionally and globally. For South Korea, its cultural diplomacy strategy - also known as public diplomacy - has seen remarkable development and notable achievements throughout the 21st century. Through this process, the cultural value system of this East Asian nation has been further consolidated, becoming both a resource and a driving force for national development. The harmonious integration of traditional and modern values in its public diplomacy strategy has provided South Korea with a strong foundation and internal strength, while also contributing to the preservation and promotion of its cultural heritage.

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