Friday, 14:56 14-05-2021

Advertising Effects on Social Issues

Journalism-Communication Friday, 14:56 14-05-2021

Advertising not only promotes the consumption of goods and services but also creates the effect on the society as the creative industry, the communication field and even as the entertainment form. In its economic performance, advertising is sometimes criticized for creating negative influence on social issues. For example, advertising reinforces social stereotypes, diminishes gender equality or creates the disorder in the behavior and psychological development of the children. This article discusses the views about the effects of advertising on some social issues.


Source: Journal of Political Theory and Communications, no 1 (2020).

Le Thi Thuy Linh

MSc, Academy of Journalism and Communication

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