Tuesday, 18:50 18-05-2021

Applying Constructed Week Sampling in Researching Gender Bias in Vietnam Online Newspapers

Journalism-Communication Tuesday, 18:50 18-05-2021

Constructed week sampling is a popular sampling method in media content analysis in Western countries. It is used for research in mass communication and research in other fields with media publications as the object, especially daily publication. However, there has not yet any research in media content and message, which used this sampling method. This article describes this sampling method and apply it in the research into gender bias in Vietnamese online newspapers, including vnexpress.net, tuoitre.vn and giadinh.net.vn in three years from January 2014 to December 2016.


Source: Journal of Political Theory and Communications, no 4 (2020).

Pham Thi Thuy Linh

MSc, Hanoi Pedagogical University

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