Considerations for Communicating Marriage with Foreigners in the Media
In the context of international integration and cooperation among countries, marriage with foreigners has become more popular. It has important influence on the spiritual, physical life of the people and the politic, economic situation of the country. Marriage with foreigners is not purely the combination of different sex but it is also the connection among countries, which influences all sectors of the society and the foreign affairs of the country. Given the influence of media message on the audience’s awareness of this topic, the author discusses some items for consideration when communicating marriage with foreigners in order to help the media practitioners to improve their skills and enhance the effectiveness of their work.
Source: Journal of Political Theory and Communications, no 9 (2019).
The Press and Public Opinion Build People's Trust in the Fight against Corruption and Negativity in Vietnam Today
The Press and Public Opinion Build People's Trust in the Fight against Corruption and Negativity in Vietnam Today
Abstract: In the fight against corruption and negativity, the press and public opinion play a special role. It contributes to detecting and fighting against corruption and negative effects; reflecting, advising, suggesting and recommending to handle and supervise the implementation of functional agencies. It also propagates, encourages and mobilizes the strength of all people to participate in the fight against corruption, thereby building people's faith in the Party's leadership and the regime's superiority. The article focuses on clarifying the relationship and role of the press and public opinion in building people's trust as well as proposes solutions to promote this role in the current anti-corruption activities of our country.
Role and Mission of Vietnamese Revolutionary Press in Protecting the Party’s Ideological Foundation, Fighting against Wrong and Hostile Views and Some Recommendations ed solutions
Role and Mission of Vietnamese Revolutionary Press in Protecting the Party’s Ideological Foundation, Fighting against Wrong and Hostile Views and Some Recommendations ed solutions
The article discusses the issue of promoting the role and mission of Vietnamese revolutionary press in protecting the Party’s ideological foundation, fighting against wrong and hostile views. The author affirms that the revolutionary press is a pioneering force on the front to defend the Party's ideological foundation as well as fight against wrong and hostile views. Also, the article offers solutions for the revolutionary press to promote its role and mission in the context of media explosion today.
Ethical Foundation for the Press Effectiveness in Public Opinion Monitoring and Social Criticism
Ethical Foundation for the Press Effectiveness in Public Opinion Monitoring and Social Criticism
Abstract: Nowadays, in order to promote the press’s functions of monitoring public opinion and social criticism, governments at all levels need to be proficient in using public opinion tools and promoting the active role of the press in this task. However, in reality, the line between social criticism and professional ethics is quite fragile and unclear. By overviewing theories on supervision and constructive social criticism of the press, the article will analyze the ethical foundation for the press’s effectiveness in public opinion monitoring and social criticism today.
Fundamental theoretical concepts related to brand building and online brand management
Fundamental theoretical concepts related to brand building and online brand management
Abstract: Social media is an integral part of people’s lives, particularly among the young generation. When social media expands, it creates a “miniature society”, allowing businesses to develop their brands. Aside from the benefits of social media (e.g. increased brand awareness, lower communication costs, easier interaction between customers and firms), brand management on social media is an urgent issue that attracts many modern media strategic managers’ attention. Basic theoretical issues such as concepts, brand equity, and online corporate brand management activities will be discussed in this article.
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