The Transformation of Media in the Context of Industrial Revolution 4.0: Features, Consequences and Suggested Solutions
The industrial revolution 4.0 with the new features has created a profound, comprehensive and unprecedented impact on social life, including the media industry with the birth of the socio-digital ecosystem of information. Revolution 4.0 gave birth to a new audience, who acts as the recipient of the information and inadequate amateur correspondent. This transformation intensifies the competition to mainstream media in providing and directing information and lays out the new requirements for media management in the contemporary context. How should we approach the socio-digital ecosystem of knowledge to utilise its benefits and overcome the challenges to establish an effective management model? This article aims to answer this question.
Source: Journal of Political Theory and Communications, no 7 (2019).
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