Tuesday, 18:19 18-05-2021

Protecting Cultural Security in Cyberspace in the Perspective of Journalism

Press and the public Tuesday, 18:19 18-05-2021

The rapid development of science and technology is increasingly important to the development of each country. However, this development threatens the cultural identity, which need to be protected and preserved. Several big countries, who have the intention of cultural domination, have tried to promote their cultural values, language, customs to all over the world through modern media and gradually transform the consumption habits and lifestyle of different nations in the world. The beauty of traditional culture and customs of many countries, including Vietnam is tainted because of several negative factors injected by different means of communication. One of  those is the toxic culture, which is disseminated and popularized in the cyberspace.


Source: Journal of Political Theory and Communications, no 3 (2020).

Pham Thi Thanh Tinh

Assoc. Prof., PhD, Academy of Journalism and Communication

An investigation into how Vietnamese university students in Hanoi experience cyberbullying on social media

Abstract: This dissertation presents a mixed-methods investigation into the nature, consequences, and coping strategies related to cyberbullying among Vietnamese university students in Hanoi. Addressing a significant gap in research, this study adopted a sequential explanatory design, utilizing a quantitative survey (N=226) to assess prevalence and trends, followed by in-depth qualitative interviews (N=8) to provide nuanced contextual understanding. The research was theoretically grounded in the Social-Ecological Model and General Strain Theory. The findings establish cyberbullying as a pervasive phenomenon, with the most common forms being verbal harassment (57.2%) and reputational harm (51.8%). Lived experiences were critically shaped by the digital context, with anonymity, public visibility, and power imbalances (rooted in social influence) significantly amplifying victims’ distress. The study reveals that the perceived consequences are severe and holistic, extending beyond psychological impacts (chronic anxiety, insomnia) to significant academic disruption (decline in performance, withdrawal from studies) and social isolation. In response, students primarily relied on informal social support and avoidance strategies. A key finding, however, is the perceived ineffectiveness of these coping mechanisms, which provided emotional relief but failed to secure tangible solutions or accountability. This highlights a critical deficit in formal institutional support. In conclusion, this research provides empirical evidence that cyberbullying acts as a serious systemic stressor in the Vietnamese higher education context. The findings underscore an urgent need for universities and policymakers to implement formal accountability measures, alongside culturally sensitive support and prevention programs, to safeguard the well-being and academic success of students.

Portrait of consumers in the online media environment

Portrait of consumers in the online media environment

Press and the public 10:08 29-04-2025 12 tháng trước

Abstract: Understanding consumers is always an important requirement, a crucial task that communication and marketing professionals need to undertake before making any decisions to reach them. However, in today's context, under the influence of the Fourth Industrial Revolution, consumers make not only direct purchases but also online ones because they are now online consumers. The challenge for communication professionals is to understand their online behavior, understand the context, the influencing factors on the online platform in order to provide them with different experiences amidst a sea of ​​information and create long-term value for both sides.

The Current Situation Regarding Public Access to Media and Information on the Topic of Domestic Violence Prevention

The Current Situation Regarding Public Access to Media and Information on the Topic of Domestic Violence Prevention

Press and the public 08:56 14-04-2025 1 năm trước

Abstract: Domestic violence refers to one type of gender-based violence in which violence is a means and also a consequence of demeaning women and gender inequality. Domestic violence prevention continues to be regarded as a priority in the national development strategy. Communication is identified as playing a key and long-term role. It is important to assess the actual situation of public access to media and information on domestic violence prevention today in order to suggest effective communication solutions. This article uses the results of the 2020-2021 ministerial-level project “The role of mass media in domestic violence prevention and control in Vietnam’s international integration period today”’ conducted by the Academy of Journalism and Communication.

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