Tuesday, 11:28 27-04-2021

Raising the Effectiveness of the Prevention and Fight against “Self-transformation”, “Self-Evolution” in the Media Today

News Tuesday, 11:28 27-04-2021

The media is the main political weapon to fight against hostile ideas; wrong, conservative and backward views. It is also the means and method to inspire and promote the soft power of the people to deal with the aforesaid negative symptoms and contribute to the construction and protection of the Fatherland. The prevention and fight against “self-transformation” and “self-evolution” have been a vital and ongoing political task of the revolutionary media. In this article, the author will discuss the role, requirements and method of the media in the prevention and fights against self-transformation and self-evolution.


Source: Journal of Political Theory and Communications, no 5 (2019).

Nguyen Thanh Hung

ANTV People's Public Security Television Center

The Influence of social media product advertising on the purchasing behavior of high school students in Hanoi

In the era of digital technology, social media has become an indispensable part of young people’s daily lives, including high school students in Hanoi. Platforms such as Facebook, TikTok, Instagram, and YouTube serve not only as spaces for entertainment, learning, and communication but also as highly convenient channels for accessing products and retail services. These platforms have been directly influencing this group’s perceptions, attitudes, and consumer behaviors. This paper examines the degree and manner of social-media advertising’s impact on the purchasing behavior of high-school students in Hanoi. Based on the findings, several recommendations are proposed for both students and advertisers to help promote smarter and more informed shopping experiences among this target group.