Thursday, 18:30 10-06-2021

Solutions to improve the effectiveness of admission communication at the Academy of Journalism and Communication

News Thursday, 18:30 10-06-2021

Admission communication is especially important to higher education institutions, having direct influence on the existence and development of each institution. In the world, there is admission communication department in big names such as Harvard, Oxford and Cambridge University and even in small universities. In the context when higher education institutions are on the road for autonomy in admission and finance, it is extremely important for higher education institutions in Vietnam to build their brand.


Source: Journal of Political Theory and Communications, no 11 (2020).

Pham Tuyen

MSc, Academy of Journalism and Communication

Government communication in times of crisis: nature, functions, and recommendations for enhancing effectiveness

Abstract: As an official form of communication, government communication plays a particularly vital role during crises. Beyond the function of providing accurate, timely, and comprehensive information, it also serves to prevent and counter misinformation, maintain social stability, and strengthen public trust in the government. Enhancing the effectiveness of government communication not only ensures citizens’ right to information but also reaffirms the legitimacy of the political system. In the context of the current information explosion and the increasingly complex and unpredictable developments in political, economic, and social life, government communication must be proactive, transparent, and consistent.