Tuesday, 18:55 18-05-2021

Issues in defending Party’s ideological foundation, combating wrong, hostile views in teaching and researching at the Academy of Journalism and Communication

News Tuesday, 18:55 18-05-2021

The article identifies the connection between teaching and researching with combating wrong, hostile views in recent years at the Academy of Journalism and Communication. The outcome of these activities is proven by the flexible, creative application of theory into practice, the employment of active teaching methods in political theory, journalism, and communication courses. It also provides scientific foundation from scientific projects, articles in the struggle to protect the Party’s ideological foundation and to fight against the wrong, hostile views. In addition, the article discusses the limitations in teaching and researching and proposes five solutions to effectively protect the Party’s ideological foundation and combat the wrong, hostile views in the coming time.


Source: Journal of Political Theory and Communications, no 5 (2020).

Pham Huong Tra - Nguyen Duc Luan

Assoc. Prof., PhD, Academy of Journalism and Communication - Assoc. Prof., PhD, Academy of Journalism and Communication

Visual storytelling in social media communication campaigns

Abstract: The rapid development of digital technology has fundamentally transformed the modern communication environment, particularly on social media platforms. In this context, visual storytelling has emerged as a prominent communication trend, combining creative content with visual technologies to enhance the effectiveness of information delivery. More than simply using illustrative images, visual storytelling constructs a logical and emotional narrative flow that is easy to engage with through forms such as short videos, infographics, GIFs, motion graphics, and interactive image formats. This article analyzes the role and characteristics of visual storytelling in social media communication campaigns and identifies several emerging trends. On this basis, it proposes solutions for applying this storytelling approach in a creative, effective, and contextually relevant manner within modern communication practices.