Professional forum
Developing critical thinking skills for university students
Criteria for evaluating Corporate Social Responsibility (CSR) communication
Role of higher education institutions in national innovation – international experiences and policy implications for Vietnam
Vietnam’s efforts to implement gender equality in every policy decision
History and research methods of mass media
History and research methods of mass media
Mass media impact is one of the areas that receive special attention frommedia researchers and social media managers. Most researchers agree on somecognitive aspects related to comprehension, distinguishing manifestations of mediainfluences, specific characteristics and relationships between messages and mediatransmissions such as independent variables in consideration of their effects onrecipients. However, issues regarding the extent, timing, methods, and reasons fordifferent levels of influence on parts of public have long been controversial amongmedia scholars. The article reviews some popular case studies and researchmethods in order to clarify this heated debate.
Ho Chi Minh Ideology “
“The Communist Party of Vietnam, since its birth (in 1930), has played a leading role in the national liberation movement in Vietnam and after the success of the August Revolution, became the ruling Party. President Ho Chi Minh is both the founder and the person who guides and trains the Party. Therefore, he paid due attention to the Party's leading and ruling methods so that the Party can fulfill ... “
View more“Abstract: Stemming from the role, position, and mission of leading class and nation of the Communist Party of Vietnam, pioneering is the first "attribute" of a genuine party member. The development requirements of our country's revolution today require the example and pioneering of each party member to become highly self-aware. In this article, on the basis of analyzing President Ho Chi Minh's ... “
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Understanding the role of AI in user behavior analytics and content personalization: concepts, benefits and ethical considerations
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Vietnam’s efforts to implement gender equality in every policy decision
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Developing critical thinking skills for university students
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Role of higher education institutions in national innovation – international experiences and policy implications for Vietnam
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